About Wherever I Look

The Wherever I Look logo featuring a film reel, a video game controller, old school TV set, a stage, and more done by artist Dean Nelson.

The Goal of Wherever I Look

The overall goal of this website is to fill in that space between the average fan and critic. To be that person who formerly, when you went to a theater’s box office, or when you went to Blockbuster, could say this is good, this you’ll like if you are into that, or simply don’t waste your time. This is done by breaking down topics so that instead of a mountain of text, only broken up by quote blocks and pictures, things are more easily digestible.


Stats

By Month and Year

Wherever I Look's monthly and yearly totals from 2017 to 2020
As of 1/6/2021 (Jetpack) – 9,248,165 total views | 2020 had 2,638,652 alone

Gender Demographics

The gender demographics for Wherever I Look
As of 1/6/2021 (Google Analytics) – 40.5% of our audience is male and 59.5% is female

Age Demographics

Age demographics for Wherever I Look
As of 1/6/2021 (Google Analytics) – 18-24-year-olds represent 26.30% and 25-34-year-olds represent 27.88%

How Are Posts Written?

Overview
A one to two sentence summary either hinting at what happens or general feelings.

Production Information
Information such as the director(s), writer(s), genre, release date, advisory rating, duration and actors are included for all new postings.

Summary or Recap
Within this section, which is broken down into three topics for television series, books reviewed by the chapter, and episodic video games, the notable storylines, and characters within them are noted.

Commentary is provided either under the summary/ recap or within the Highlights, Low Points/ Criticism, or On The Fence section.

Things To Note | Question(s) Left Unanswered

If something was notable but just didn’t fit into the recap/ review, be it the age of a character, further information about something said, it will be placed here. Also, for some productions, there are topics left for future installments or for fans to debate amongst themselves. In this section, you’ll find questions worth keeping in mind for future entries into the series, or for discussion in the comment section.

Collected Quote(s) & .Gifs
If there is a line or moment that has just have to be captured, it is placed within this section and also placed in a monthly post that holds the collected quotes from the month.

Highlights
As the name implies, here there is a summary of the highlights. Be it certain storylines, an actor’s performance, how excited the author is about the show’s future, and etc.

Low Points or Criticism
Here we write about some aspects of the production which can be considered frustrating or disappointing.

On The Fence
We believe there should be a gray area when talking about productions and products. Things that may depend on your taste, could have been done better, or weren’t consistently good, they are noted within this section.

Overall or Summary
The “Overall” section is used to summarize the information above and justify the category given. There is more on our rating system below.


Writing Style

Our writing style is in a conversational tone, as part of the goal of bridging the gap between the average fan and critic. Making it where you feel like you’re talking to a friend or at least someone who recognizes most people watch, read, or attend things for enjoyment.

With that noted, our style isn’t for everyone, as it can contain a level of bias and strong opinions. But it has evolved over time so, what you see in the archives might be a bit uncouth compared to what has been posted closer to the present.

Also, we don’t judge media by a universal standard. An HBO show isn’t going to be looked at the same way as something on FreeForm, as they are focused on different demographics and release different types of programming. So you may find some movies and shows praised for what others get criticized for since there were different expectations.

But know this, we’re not in the business of hate-watching anything. So when it comes to things listed within “On The Fence” or is noted as a criticism, it’s because we hope that issue is temporary or were disappointed.

How Are Spoilers Handled?

Spoilers are used for the sake of providing context to commentary rather than to compete with Wikipedia or divulge every last detail. The idea is, to present just enough to get a point across.

Ending Spoilers

This section is only done for movies that are available to the general public for purchase, rental, or through either cable or a streaming service. If we received a screener or went to a screening, we hold off posting the ending explanation until the product is widely available.


What’s Your Rating System?

While we do use a percentage system, for SEO purposes, staying true to our original concept that numbers aren’t the best method to rate a production, we continue to use the labels: Positive, Mixed, and Negative.

For each media type, there is a different explanation provided per the production being a movie, TV series, or any of the other creative platforms we cover. The general gist for them all are:

  • Positive rated media are productions that either met or surpassed expectations based on what was advertised and viewed.
    • Positive Rating Range: 80 and above (B to A+)
    • Recommended Rating Range: If a rating is 85 or above, it qualifies to be recommended. However, it is up to our writers to choose whether to label something that good.
  • Mixed labeled media has some flaws which could affect your opinion of the production, but can still be enjoyable.
    • Mixed Rating Range: 70 through 79.9 (C to C+)
  • Negative, a sparingly used label, is for productions that do have one or two bright spots. However, it is difficult to say if the few shining moments compensate for the total experience.
    • Negative Rating Range: 60 through 69.9 (D to D+)
    • Note: The chance of anything being rated 60 would require there to be a single criticism and nothing else. That isn’t likely to happen as nearly all productions have at least one positive or mixed heading and “60” isn’t a number we use too often – if at all.

Community Ratings

For nearly all posts, there is an option for the community to decide if the movie, episode, show, etc should be rated positive, mixed, or negative.

The community rating is shown above the overview of all posts, and the entry field before the comment section. You may notice that ratings are quite low after voting and that is because we use a bayesian average.


The Posting Schedule

Our goal is to, within 24 to 48 hours of a show’s premiere, to post a recap/summary and review. For shows that can be binge-watched, our goal is one episode, minimum, a week because it is so easy to get burned out. Also, we believe most shows aren’t made to be consumed one after another, especially under scrutiny.

As for movies, due to most movies being an hour and a half and beyond, we schedule them as we can, if they are streaming/ video on demand. For theatrical releases, unless it is a limited release, we aim to post about them during their opening weekend, unless we see a screening. In the case of screenings, unless we are told there is an embargo, we post as soon as we can.


Image Use

Images are used to keep us from just having mountains of text, highlight moments, as well as to help illustrate who is who, like with our character guides. If you hold the copyright to an image and would like your image removed, please Contact Us and link the specific image(s) you wish to have removed.


Does Wherever I Look Take Submissions?

Yes! Please head over to our Contact Us page for more information.

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